What does transparency mean when it comes to communications?
Consumers are looking for transparency in every company they pay attention to, whether it's a small retail brand or a company set in the...
Why audience matters when deciding on PR platforms
Public relations (PR) campaigns span across various platforms including news media, print media, radio, podcasts, and social media. But,...
Is social media PR or marketing?
In this day and age it may seem like social media reigns supreme when it comes to getting your brand in front of consumers. Social media...
Colorado Media Relations - The Importance of Mental Health
Case Study: Steven A. Cohen Military Family Clinic at Red Rock Red Energy Public Relations was contracted with the Steven A. Cohen...
No News is Not Good News
We’ve all heard the saying, “no news is good news”, but does that really hold true? In this day and age, where people are constantly...
Media relations best practices
Getting Started 64% of journalists say it’s important to establish a personal connection before pitching them a story. Without this...
Media relations for Colorado Custom Decks
As PR professionals, we thrive on sharing our clients' stories to better connect them with their target audience. We do this by taking...
Media relations starts with a story
A good article begins with a great story, and all businesses have a story to tell. Whether you're a nonprofit, large enterprise or...
Getting clients in the news
We're thrilled to be working with local outdoor living designer, Garth Hystad, of Mosaic Outdoor Living & Landscapes and the star of HGTV...
Media relations never tasted so sweet
We love getting our clients in the news and are always thrilled to see them featured in beautiful glossy magazines. Check out Cacao's...