Monument Fire District Groundbreaking Featured on KOAA News5

The Monument Fire District is taking a major step to improve emergency response and reduce fire risk with the groundbreaking of a new firehouse in Monument, Colorado.

The milestone was featured on KOAA News5, a leading Southern Colorado TV station, bringing broadcast visibility to the district’s continued investment in public safety infrastructure. Media Placement

• Outlet: KOAA News5

• Reporter: James Gavato

• Type: Broadcast + Digital News Coverage

• Date: March 2026

• Link: https://www.koaa.com/news/local-news/monument-fire-district-breaks-ground-on-new-firehouse-wednesday

This story stood out to broadcast media because it visually and emotionally demonstrated how infrastructure impacts real-time emergency response.

Key elements that drove coverage:

• A live-response moment, where a fire truck call during the groundbreaking reinforced urgency

• Strategic relocation of the station to a high-call-volume corridor 

• A new facility designed to improve response times and reduce fire risk 

• Rapid regional growth, with the district responding to over 4,000 calls annually and rising 

  
  

By capturing both the operational need and real-world impact, the story translated well to TV audiences.

Our PR Strategy

Red Energy Public Relations approached this as a broadcast-first opportunity, focusing on strong visuals and immediate relevance.

1. Visual Storytelling for TVWe leveraged the groundbreaking event as a live-action media moment, ensuring strong footage and interview opportunities.

2. Location-Based RelevanceThe new firehouse’s placement near a high-growth corridor and key community landmarks strengthened the local angle.

3. Data + Real-Time ContextWe highlighted rising call volumes and emergency response demands to give reporters a clear, compelling narrative.

4. Spokesperson ReadinessFire district leadership delivered clear, on-camera messaging that reinforced urgency, planning, and community benefit.

This broadcast placement elevated Monument Fire District’s visibility by:

• Showcasing leadership on a trusted local TV platform

• Reinforcing the district’s commitment to faster response times and risk reduction

• Highlighting proactive planning in response to rapid population growth
  

TV coverage also created strong opportunities for social sharing, video reuse, and community engagement.

Looking to secure broadcast coverage that brings your story to life?

Call Red Energy Public Relations at 719.465.3565 to create a media strategy that delivers visibility across TV, digital, and beyond.