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How Red Energy Public Relations turned a fast-growing startup's first year in a new market into a business credibility story through targeted local media coverage

Owner Jose Anon of Around the Clock on Gazette's Home Page

Breeanna Jent

May 1, 2026

Positioning a Fast-Growing Home Services Company as a Trusted Local Provider Through Strategic Media Coverage

Around the Clock Heating, Cooling, Plumbing & Electric was featured in The Gazette to highlight the Colorado-based startup's first year of rapid growth in the Colorado Springs market.

The story highlighted the company’s rapid expansion, service offerings, and early success, positioning its first year not just as a milestone, but as a signal of momentum and long-term market presence.

The coverage framed Around the Clock’s growth as part of a broader business story and one that reflects increasing demand for reliable home services and the company’s ability to quickly establish trust within a new community.

Around the Clock Heating, Cooling, Plumbing & Electric was profiled after celebrating its first anniversary in Colorado Springs, bringing local visibility to its rapid scaling and customer-focused approach. The feature explored the company’s growth trajectory, leadership vision, and commitment to serving homeowners across the region.

The placement elevated the story beyond a business update, positioning it as a credibility-building narrative that reinforces both performance and staying power in a competitive industry.

Outlet: The Gazette Reporter: Business/Local Reporting Type: Online News Feature / Business Profile Date: April 30, 2026 Link: https://gazette.com/2026/04/30/fast-growing-home-services-firm-around-the-clock-celebrates-its-first-year-in-colorado-springs/

This story aligned with several strong newsroom drivers:

  • A fast-growing company entering and scaling in a local market

  • A clear business milestone (first-year anniversary)

  • Economic and community impact through job creation and services

  • A service-based business with direct relevance to homeowners

  • A growth story tied to broader local demand trends

Local business reporting consistently prioritizes stories that reflect economic activity, growth, and companies making an impact within the community.

Our PR Strategy

Red Energy Public Relations identified this milestone as a strong opportunity to build credibility and visibility through earned media.

1. Story Identification & Development

We positioned the first-year milestone as a growth story, emphasizing traction, demand, and long-term potential rather than simply marking time in market.

2. Localized Business Framing

We aligned the story with Colorado Springs’ economic landscape, ensuring it resonated with local business coverage priorities.

3. Timing for Maximum Impact

The story was pitched around the one-year anniversary, creating a natural news hook while reinforcing momentum.

4. Credibility-Driven Narrative

We framed the company’s growth as proof of performance, helping shift perception from “new to market” to “established and scaling.”

Results & Impact

This placement helped position Around the Clock Heating, Cooling, Plumbing & Electric as:

  • A fast-growing and trusted home services provider

  • A company gaining traction quickly within a competitive market

  • A business contributing to the local economy and community

Coverage like this builds third-party validation, reinforcing credibility in a way that traditional advertising cannot.

It also demonstrates how business milestones can be transformed into strategic media opportunities that shape perception and drive awareness.

The Bigger Picture

As local markets continue to evolve, stories like this highlight how growth, service, and community presence intersect to build long-term business success.

This coverage demonstrates how strategic PR execution can:

  • Turn business milestones into credibility-building media stories

  • Position companies as leaders within their industry

  • Strengthen brand trust through earned media

Looking to secure media coverage like this for your organization?

Setup a personal consultation with Red Energy Public Relations to turn company milestones, growth stories, and business momentum into strategic earned media placements that drive visibility and credibility.

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