Whether you’re aware or not, everyone has some form of online presence or as referenced in this post – a digital shadow. Are you proud of your online reputation?
Go on, Google yourself. Put “Your Name” in quotations to capture content about you and see what others have...
President and Founder of Red Energy Public Relations, Advertising & Events, Amy Sufak, sheds light on some of her top tips for effectively marketing a small business. Red Energy is an award winning Public Relations and Marketing firm in Colorado.
64% of journalists say it’s important to establish a personal connection before pitching them a story. Without this personal connection, your pitches can be brushed off or sent straight to spam.
You've successfully managed to finalize your business plan and have a great team behind you, but aside from your utility company and solicitors nobody knows you exist.
It's time you considered your options for effectively and efficiently connecting with your audience. I...
The impact of social media for clients and businesses is often very apparent, whether it’s positive or catastrophic. While it may seem like everyone and their grandmother is on social media nowadays, it doesn’t make us all social media experts and it certainly doesn’t...
Summer is often one of the busiest seasons of the year for us when it comes to planning events. Even with a week's notice, our team of expert event planners can plan, coordinate and produce events without a hitch. So, how do they do it? How do even the smallest of deta...
We had a blast pitching and coordinating today's morning news interview with FOX21. The four-hour live segment showcased our friends and client, Dog Haus with the opening of their new Colorado Springs location. In honor of National Hot Dog Day, Morning News Reporter, L...
As PR professionals, we thrive on sharing our clients' stories to better connect them with their target audience.
We do this by taking their passion, their story and creatively crafting and sharing it through a variety of tactics to get the word out to the public as a...
The value that social media brings to any organization can literally be tracked and evaluated through custom-run reports of analytics, insights and information that can all be easily accessed with the click of a button. So why wouldn’t you use that information to help...
We're thrilled to be a part of planning, promoting and welcoming WhirlyBall to Colorado with their Springs premiere! Open this June, WhirlyBall is an unequal combination of lacrosse, basketball, hockey and bumper cars!
Our team is responsible for supporting their digita...